Making things happen, by keeping things simple.
Welcome to Leigh’s portfolio.
Clemenger BBDO
2020 – 2024
A strategic consultancy role providing advice to clients on both advertising and brand experience. Internally, I played an important role in connecting Clemenger BBDO’s traditional strength of big campaign ideas with digital and experience capabilities offered by other businesses within the Clemenger Group.
TBWA Singapore
2018 – 2020
A leadership role in which I led a team of twenty with skills spanning business management, strategy and creative.
I joined with the agency’s digital practice under pressure with key talent leaving and multiple revenue challenges. I steadied the ship and expanded revenue through digital consultancy projects and by growing the content offering.
After 24 months having doubled the team-size and revenue, I made the decision to return home due to the pandemic.
Nissan United
2014–2018
A global leadership role driving the digital strategy for Nissan globally. My remit included running a social newsroom split between New York and Japan, and the delivery of a global digital curriculum to regional markets.
The role was critical to the global launch of the GT-R50 and Nissan’s entry into Formula E, both primarily driven via earned media and influence.
2024 - Today
AKQA
A strategic consultancy role providing advice to clients on advertising, brand experience and innovation.